We have created a short film with award-winning director Henry Mason, that tells the story behind the Narciso Rodriguez (heart) Bottletop Collection x Pepsi.
The film tells the story of the creation of the handbag designs and the empowering effect it is having for the women at the Bottletop atelier and the community of Itapua in Salvador, Brazil. The film documents the creation of the designs as works of art and in an expression of the concept that many great works of art are created in circumstances of adversity.
"Great art comes from a desire for change. It can come from fatigue with the status quo, from a desire to be original; or from an innate instinct to reinvent and re-envisage the world and the source at hand" - Henry Mason
About Film Director Henry Mason
Henry Mason has worked with the world’s top brands, shooting high profile campaigns for the likes of Honda, Sky Sport, T-Mobile, Bombay Sapphire, McLaren and Nike. He has also directed TV drama for the BBC and Channel 4, as well as for theatre and film. In June 2011 Henry completed the award-winning short film, All That Way For Love, shot on location in Kenya, and currently taking the international short film festival circuit by storm.
Opening the Los Angeles International Short Film Festival, the film also won best actor award at the Rhode Island Film Festival and has premiered at the Foyle Film Festival in Northern Ireland and at the UK’s best known short film festival, Encounters. All That Way For Love has also been selected by the BFI for distribution as part of their Best Short Films series, In 2012 it screened at the Tribecca Film festival.