Narciso Rodriguez ♥ Bottletop Collection Launch (Presented by Pepsi)
It is with great excitement that we announce our exclusive design collaboration with New York fashion designer Narciso Rodriguez for the Spring/Summer 2014 season, supported by an exclusive partnership for fashion collaborations with iconic global brand Pepsi®.
The Narciso Rodriguez (heart) Bottletop collection features two-signature handbag styles, each named in honor of an inspirational woman who influenced the partnership. ‘The Candice’ handbag takes its name from the face of the collaboration Candice Swanepoel, while ‘The Jessica’ clutch references Jessica Alba who introduced Bottletop to Narciso Rodriguez. Both styles will available in two colors – ‘classic black’ and ‘nude blush.’
Candice Swanepoel, photographed by Ben Watts at Milk Studios with The Jessica (Black) in the Narciso Rodriguez ♥ Bottletop Campaign. We were honoured to work with leading fashion photographer Ben watts on the campaign for the collaboration. Injecting his trademark colour and vibrancy, Ben's campaign shoot with Candice perfectly captures the mood and excitement of this collaboration.
“I’m proud to support Bottletop’s goal to empower women and young people with this exclusive design collaboration.” – Narciso Rodriquez
Design elements include braiding techniques developed at the Bottletop atelier, hand painted pull tabs and Amazon-friendly Brazilian leather.
“Narciso is Americas’ foremost designer and technician and we have been honoured to collaborate with him.” – Cameron Saul & Oliver Wayman, Bottletop Founders
The Narciso Rodriguez (heart) Bottletop collection will also be supported by Pepsi. With a storied history in pop culture and as a long-time steward of creativity, Pepsi will collaborate with Bottletop to bring to life our mission to empower young people and women on a truly global scale.
“The craft of cola has now met the craft of fashion. We’re proud to be partnering with Bottletop – not only for their beautiful, upscale designs, but also the opportunity to support critical education and empowerment programs for women in Brazil. This partnership is an example of PepsiCo’s ‘Performance with Purpose,’ which is our goal to deliver great performance while doing the right things for people and communities around the world.” - Kristin Patrick, Pepsi Global Chief Marketing Officer, PepsiCo Global Beverages Group.
The collaboration will debut exclusively with retailer partners Harrods (UK), Jeffrey (US), Holt Renfrew (Canada) and Mares (Brazil) through February and March 2014. To celebrate these partnerships we will be hosting in-store launch events.
For further information please contact: Bottletop - lizr@moduspublicity.com / PepsiCo – Nicole.Tronolone@pepsico.com
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